According to estimates by Piper Jaffray analyst Gene Munster, downloads from Apple’s iOS App Store will increase 61 percent in calendar year 2011, while the average selling price of software will be up 14 percent.
In 2010, typical iOS device owners downloaded an average of 51 apps over the course of the year. This year, they’ll download 83.
Last week, Apple announced that more than 15 billion applications have been downloaded by more than 200 million iPhone, iPad and iPod touch users.
Munster wrote. “Smartphone users are showing an increasing appetite to use apps to add features to their phones, and iOS has the leading app ecosystem.”
Piper Jaffray’s App Store model also indicates that paid application average selling prices are on the rise in 2011. The data shows prices up 14 percent year-over-year in calendar year 2011, compared to the 18 percent decline seen by paid applications in 2010.